Contact Pest Control

Live In Style Furnishings & Decor serves homeowners across Oakville, Burlington, Hamilton, Mississauga, and the Greater Toronto Area, offering quality furniture, home decor, and patio furnishings. Despite its established presence and product selection, the business faced challenges reaching potential customers online and generating consistent results from traditional advertising.

The Challenge

Contact Pest Control first started as a small pest control company based out of Scarborough, Ontario. However, with the competitive nature of the pest control industry, owner understood the company's need for growth. As a one-man operation, he struggled with achieving his vision of growing his brand and company. He knew he needed a strategic marketing plan, however he was involved in all aspects of the business including bookkeeping, scheduling, and sourcing of materials but did not have the time.

The Solution

This led the Mofsil team to start a campaign to improve the competition in the market. This solution allowed Contact Pest Control to easily grow and attract potential customers without maximizing their costs.

The Strategy in Action

The strategy was to create an AdWords campaign that the company could effectively see results from. Mofsil's team analyzed AdWords and phrases that are effective and cost-efficient in order to attract potential clients. The AdWord campaign minimized Contact Pest Control's budget to be cost-effective while promoting the company. Mofsil's strategy was to change the AdWords depending on season due to its seasonal services.

The Outcome

Contact Pest Control continuously sees growth and increase in customers each month. After the launch of their successful AdWords campaign with Mofsil, the company acquired over 20 potential clients within its first few weeks. On average, Contact Pest Control gains at least 10 new clients every month even with its off-season. The Mofsil team frequently updates and communicates with Contact Pest Control to provide recommendations on how to improve his business. Contact Pest Control has increased their marketing budget with Google by a staggering 500% in just a few short months, as the success with their campaign brought in more income, which allowed them to expand their marketing efforts.

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